Pioneering Growth Capital with Impact

HCAP Partners is a Southern California-based provider of acquisition and growth capital to lower middle market companies throughout the United States. Established with a vision to stimulate the economic well-being of communities while seeking to generate above-market rate returns, HCAP has been recognized as a leader in the area of debt and equity impact funds.

CHALLENGE

HCAP Partners sought a trusted partner to help build their brand and enhance recognition in their industry. Originally known as Huntington Capital, the fund was growing and working to establish its impact investing footprint. They needed a resource to collaborate with them closely to establish their brand identity and reputation as leaders in their space. Over the years, a wide range of services was provided, both for the firm itself and select portfolio companies.

SOLUTION

The ongoing services included supporting the establishment of HCAP's annual impact reporting process, designing and building websites to support the firm's growth, undertaking a renaming and rebranding process, and managing ongoing communication processes.

Through close collaboration over the years, their brand has flourished, gaining recognition in the industry and establishing their position as a trailblazer in impact investing.

RESULTS

The services provided to HCAP have spanned over 10+ years, successfully cultivating a strong brand presence and establishing wide recognition as an impact investing pioneer within the industry. This strong brand identity and reputation have positioned them as a go-to resource for businesses seeking growth capital and a partner committed to investing through the lens of intentional impact.

HIGHLIGHTS

• Strategic brand building to amplify company’s role as a thought leader and impact investing pioneer

• Diverse range of creative services to support the firm’s growth

• Long-term partnership